LOGO DESIGN

Logo Design very important for company's Identity, Logo is a visual cornerstone of a company's brand. Company's identity is visually expressed through its logo with your company's name is one of the main requisite that makes your business memorable. A logo represents a company work sector, it's act, what it says, where it frequents, and who it's friends are. In "Brand Identity", It must be simple and memorable.

Basically,there are types of logos namely Iconic, Logotype, Combination mark

Iconic/Symbolic

Symbolic logos are instantaneously recognizable,Memorable.It remains sharp and Clear when reproduced in small sizes.It can be illustrative in nature, 

Logotype

A logotype,incorporates your company into a creatively styled type fonts. Type fonts come in thousands variations, sizes, and shapes, each conveying a different impression upon your intended audience

Combination Marks

In this type graphics with both text and a symbol that signifies the brand image that you wish to highlight for your Brand or organization.

Here we have some integrated and stand alone combination marks.

For instance, McDonald's logo has the text with the graphic integrated, whereas the Reebok logo has the icon separate from the text.